KristinKristin Straiter Campbell, Ph.D, ACC, BCC, ACPEC


Kristin brings over 25 years of hands-on corporate experience as a leader, coach, group/team facilitator, strategic business planner, trainer and driver of top-performing sales and marketing teams. She is passionate about partnering with successful leaders who have a desire to maximize their full potential, achieve remarkable results, and make a difference in the lives of those they work with, while navigating their own personal leadership journey.


In addition to her coaching career, Kristin’s career specialized in transforming low-performing teams and departments into highly successful teams at a national level. Kristin started her career on the East coast, where she is from and continues to work with executives across the US. Kristin has lived in Southern California for 14 years.

Kristin has a diverse educational background. She has a BS in Biology, a Master’s in Biotechnology Management and a Doctorate in Organizational Leadership. Also, Kristin has published an article in the International Journal of Leadership Studies: “The Effects of Supervisors’ Trust of Subordinates and their Organization on Job Satisfaction and Organizational Commitment.” Additionally, Kristin is a former Division I collegiate athlete whose National Championship volleyball team was inducted into the 2018 University’s Athletic Hall of Fame.

Kristin is an Associate Certified Coach (ACC) through the International Coaching Federation (ICF) and a Board Certified Coach (BCC) through the Center for Credentialing & Education, Inc. In addition, she has an Advanced Certified Personal and Executive Coach (ACPEC) certification through the College of Executive Coaching. She is certified as an Emotional Intelligence Coach and is authorized to administer, train and coach on several assessment tools, including Emotional Intelligence EQ-i 2.0 and EQ 360.


Kristin has successfully coached leaders and their teams in organizations primarily in the technology and healthcare industries. Kristin specializes in working with leaders in sales, marketing, operations and human resources roles.

Kristin works with leaders looking for development and new opportunities both up and across an organization. This includes clients who are pursuing personal growth and finding balance in their lives (well-being). Kristin uses tools and assessments that help clients by identifying blind spots, helping them gain optimal self-awareness and increasing leadership effectiveness. Additionally, Kristin conducts 360 feedback interviews that enhance the client experience of setting goals, envisioning a fulfilling future and developing an action plan that achieves transformational growth.

Kristin works with the whole person as they strive to be their best self by partnering with them to set healthy and realistic boundaries to overcome obstacles. Kristin prides herself as being a trusted thought partner who provides executives with a safe place to be vulnerable as they reach their greatest potential. In fact, her doctoral dissertation researched trust among leaders in organizations. Kristin believes trust is the foundation of every personal and professional relationship.